Pre Baselworld of the year 2012


Just as the back­side of the watch indus­try is the main trade fairs twofold. One side of it is run­ning its race in Geneva dur­ing the month of Jan­u­ary at the Salon Inter­na­tional de la Haute where some heavy marks show up the new­com­ers of this New Year. We have already run through some of them, but be patient repeat­ing. These names include Pan­erai, Aude­mars Piguet, Lange & Sohne, Jaeger Le Coul­tre, Cartier, and many oth­ers as well.

So in the month of March, it is the time for the sec­ond part of the watch indus­try to show their mus­cles and show how strong their foun­da­tions have been made till now. Between March 8 to 15, world clock geeks, retail­ers, design­ers, man­u­fac­tur­ers and other per­son­al­i­ties who would again go out to visit the Basel­world Inter­na­tional Watch and Jew­ellery Show and exhi­bi­tion in the right posi­tion in Basel. Dur­ing these days of excit­ing brands such as Rolex, Patek Philippe Bre­itling, and com­pa­nies from Swatch Group exhi­bi­tion their clock news. It has been cal­cu­lated that roughly there would be 100 000 vis­i­tors who would get to Basel from all over the world and would try to expe­ri­ence, search and dis­cover the lat­est trends and updates and see the lat­est things from watch and jew­el­ery world from about 2000 exhibitors. This is where con­tacts are made and trends are nailed. There­fore, most of the peo­ple man­age to join these events with a hop to meet celebri­ties as well as famous watch mak­ers and brand ambassadors.


If you want to be one of those view­ers, you must not wait a lit­tle longer and try to become a part of it by get­ting your­self reg­is­tered for the entry in the exhi­bi­tion. This will be a great oppor­tu­nity for peo­ple to explore their talents.



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